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A new brand for MotulTech

26.02.2013

A new brand for MotulTech

The establishment of a specific MotulTech brand continues in 2013 with a new design for drums and containers.

Having established a range of brochures presenting the different ranges of the industrial offer, MotulTech Marketing team recently launched a new range of packaging, especially with a new barrel.

The objectives:
- Improve the MotulTech product visibility, internally and externally.
- Have a unique packaging in all countries of MotulTech production lines.
The implementation of this barrel has been gradual, starting by the end of 2012 on our production site in Vilube (Vietnam), then in early 2013 in our French plant in Vaires-sur-Marne.

The MotulTech marketing team took advantage of this change to review all packaging of the brand. Thus, the metal 60L drums will be phased out and replaced by 20L jerrycans.

A new brand for MotulTech
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