The Drum
ARCTIC TRUCKS: THE ONLY CARS YOU’RE ALLOWED TO DRIVE IN ANTARCTICA
Emil Grímsson is the chairman of Arctic Trucks, an Icelandic-based company that makes some of the most extreme off-road cars in the world....
29.10.2020MOTUL TEAMS UP WITH THE JEKILL AND HYDE COMPANY
Always looking to the future and expanding its horizons, MOTUL has teamed up with The Jekill and Hyde Company on Project 21, a new exhaust...
20.10.2020JEKILL AND HYDE: TEAMING UP WITH MOTUL AND HARLEY-DAVIDSON!
Geert Valckx is the CEO of exhaust manufacturer Jekill & Hyde, a company that specialises in adapting the sound of a bike to the volume...
15.10.2020Katsuya Arai: “Every team wants more power without compromising reliability”
In the world of racing, every horsepower counts. But achieving that is not easy, and balancing the need for power while ensuring the bike...
24.09.2020Crawford created the gnarliest Subaru Crosstrek imaginable!
How do you turn a nice family SUV into a gnarly overland monster? You give it to Crawford Performance and the Grabowski Brothers, of course....
27.08.2020Brabus Classic: “We operate in a different way to most restoration companies”
Ulrich Gauffres, chief technical officer at Brabus, is known as the brains behind its high-output engines, but not many people know he also...
23.07.2020Garage school: “Finding young people a career in a sector under great stress”
Three top automotive organisations in France have collaborated to expand “Les Garages Écoles”, a non-profit organisation that helps...
23.07.2020Five questions with… Motul USA’s new general manager Celso Pierre
Celso Pierre started the year as the general manager for Motul USA taking over the helm from Guillaume Pailleret (who will now oversee the...
20.05.2020MICHAEL “WOOLIE” WOOLAWAY: IT FEELS LIKE MV AGUSTA’S BRIAN GILLEN AND I GREW UP TOGETHER
Michael “Woolie” Woolaway is a bit of a lone wolf when it comes to building motorbikes in his Venice, California, shop. He recently did an...
14.05.2020Ulrich Gauffrés: The harder the manufacturer works, the more challenging our job becomes
Ulrich Gauffrés, Brabus’ CTO, can easily be called the one of the masterminds of the company’s success. His philosophy and vision for...
14.05.2020Brabus’ Sven Gramm: At Brabus we build dreams
When working with specialised companies such as Brabus, passion is everywhere. Brabus’ communications and advertising manager Sven Gramm is...
09.04.2020Motul lubricants: It’s like the blood of the bike
Ever wondered why bike manufacturers recommend owners use a particular brand of oil? It’s all to do with the innovation and science that goes...
09.04.2020WE DROVE THE BRABUS 800, A ‘VOLCANIC’ EXPERIENCE!
What’s it like to drive an 800bhp car? A question on many petrolheads’ minds. Luckily, we were able to answer it when we were handed the keys...
26.03.2020Important COVID-19 Update from Motul
Important COVID-19 Update from Motul To the World! We are all in an unprecedented situation dealing with the global pandemic of COVID-19 and...
24.03.2020INSIDE BRABUS: TURNING MERCEDES-BENZ’S INTO BEASTS
Apart from having the world’s longest ski slope and a movie theme park, the German town of Bottrop (50km from the Dutch border) is as calm...
19.03.2020REDUCE DRAG AND LEAVE A DIRTY WAKE: MV AGUSTA’S R&D CHIEF ON A NEW ERA OF PERFORMANCE BIKES
Brian Gillen is the head of Research & Design at Italian bike maker MV Agusta. He talks to us about the work going on behind the scenes...
19.03.2020MOTUL AND SHERCO SIGN GLOBAL PARTNERSHIP
MOTUL AND SHERCO SIGN GLOBAL PARTNERSHIP Innovative, passionate and fast-growing motorcycle manufacturer, Sherco, has signed an...
02.03.2020Exciting new partnership for Motul and BMW M Motorsport in USA!
Exciting new partnership for Motul and BMW M Motorsport in USA! 2020 is already shaping up to be an exciting and prominent year for Motul...
20.01.2020Build yourself a Nissan Nismo GT-R!
No, this is not a kit car or a joke by Ikea. Lego and Nismo have joined forces to release an all-new scale version of the Nissan GT-R Nismo....
29.11.2019HOREX and Motul join forces: from development to the final oil fill!
HOREX, the German premium motorcycle manufacturer relies on Motul lubrication for their powerful V6 engines. The resurrection of the iconic...
22.11.2019