SWM is relatively young compared to other brands, even in its original form. It was founded in 1971, when two friends – keen off-road racing enthusiasts – were watching Italian brands being dominated by foreign brands. The friends decided to build their own bike in the hope of regaining Italian former glory – and they did! SWM was competitive right from the get-go.
Although the brand was popular and competitive, it was beset by problems and had to cease production in 1984. However, twenty years later, Italian engineer Ampelio Macchi brought SWM back from the grave and SWM surprised the world again with six new models and a new start in the competition.